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<p>Results<br>
  Note: Where necessary, all numbers rounded to 2d.p<br>
  <br>
  1) <strong>cost to reach each customer</strong> =e)/c)--- (e) divided by c) 
  : (rounded to 4 decimal places) <br>
  <br>
  2) <strong>cost to reach per 1000</strong>= e)/10 or 20 or 30 or 40 or 50 or 
  60 or 70 or 80 (depending on package size from the user) <br>
  <br>
  3) <strong>No of sales on expected response</strong> = g) of c) i.e. 8% of 20,000<br>
  <br>
  4) <strong>Total value of returns of sales &pound;</strong>= 3) X f)<br>
  <br>
  5) <strong>Return- no of people needed to cover cost</strong> = e) / f) =number<br>
  <br>
  6) <strong>Return (%) number of people</strong> = 5)/e) X100<br>
  <br>
  7) <strong>Return on Investment for your campaign is%</strong>: (% of package 
  price (&pound;) to total sales (&pound;)<br>
  <br>
  <br>
  Edit Calaculation | New Calculation (links back to index where all fields apart 
  from preset fields are cleared and reset)</p>
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